By Frans H. van Eemeren, Rob Grootendorst
Professionals in argumentation concept current a view of argumentation as a way of resolving transformations of opinion by means of checking out the acceptability of the disputed positions. Their version of a "critical discussion" serves as a theoretical instrument for reading, comparing and generating argumentative discourse. This significant contribution to the learn of argumentation could be of specific worth to pros and graduate scholars in speech verbal exchange, casual common sense, rhetoric, severe considering, linguistics, and philosophy.
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Additional resources for A Systematic Theory of Argumentation: The Pragma-Dialectical Approach
Before proceeding to consider exactly how convincing the argumentation is, that person has to understand that argumentation has been advanced and exactly what it involves. Rhetorical devices often owe their success precisely to the fact that they are not recognized as such. 27 28 See O’Keefe (1990). In the approach centering round the resolution of a difference of opinion, the effect of convincing manifests itself in the externalization of the acceptance of a standpoint. The cognitive analogue to this is for the person who accepts the standpoint to be convinced.
The quality of argumentative practice can also be enhanced, however, by proposing improvements to the argumentative procedures that are followed. These proposals should take account of the institutional objectives that a speciﬁc argumentative practice is supposed to serve. In any case, when developing methods or proposals for achieving practical improvements, optimal use will have to be made of the insights in the production, analysis, and evaluation of argumentative discourse that have been acquired in research carried out in the philosophical, theoretical, analytical, and empirical estates.
27 In order to ﬁnd out what appeals to an audience, one has to have a clear picture of what is important for those people and what makes an impression on them. In this respect, there is a certain afﬁnity with the so-called “reception theory” as practiced in literary, dramatic, and other arts disciplines. Persuasion research concentrates in particular on the extent to which argumentation is successful in practice, and pays attention to questions such as: Do the rhetorical categories that are distinguished on theoretical grounds really have the effect that is ascribed to them?
A Systematic Theory of Argumentation: The Pragma-Dialectical Approach by Frans H. van Eemeren, Rob Grootendorst